Best Time to Post Reels On Instagram For Better Engagement (2023 Updated)

While Instagram is growing as a platform for people to connect and collaborate, it is helping people establish a robust online presence and gain popularity. Almost 1.35 billion people use this social media platform, as per the statistics in 2023. However, the purpose of using it changes the way of operation.

For example, ordinary people use it to view trending content. Contrarily, content creators use it to enhance their popularity. Instagram has come up as one of the most popular platforms for multiple influencers and celebrities to connect with their audience. 

If you’re just starting your career as an influencer and looking to boost your views, you can try buying Instagram views. This will help you to reach a wider audience in less time. In addition, the posting time is also important for a large number of views. Wondering what’s the best time? Let’s discuss it.

Why Is It Necessary to Post Instagram Reels at a Specific Time? 

Today’s world lives in an era where a person of almost every age group is glued to social media. No matter what the purpose is, everyone wants to socialize. 

The role of time is vital in deciding the engagement rate. For this purpose, one must understand why time plays an important role.

These points explain why one should focus on time for posting Instagram reels. 

  • People are more active at certain times of the day than at other times.
  • The role of the target audience is crucial while posting reels on Instagram.
  • For explanation, a target audience group might be more active during the daytime.
  • Similarly, many people (generally night owls) may be active during the nighttime. 

It is surprising to know that 35.9% of content on the Instagram feed comes from reels only. However, the best period when people watch maximum reels is from morning to afternoon and evening to night.

How can buying Instagram views can help?

Buy Instagram views for reaching a good number of people. There are a number of new accounts on Instagram every day and every person tries to engage their audience. Content has the power to engage people but reaching them in a natural way takes a lot of time. So if your content is strong, you should buy Instagram views. This in turn helps you to increase your followers as well because when the audience will love your content, they will follow you. 

Reels are one of the most in-demand and liked Instagram content. People want their reels to engage more viewers and gain more likes. This factor motivates people to buy Instagram views for a quick boost as natural organic methods take a lot of time.

Also, if you have good Instagram views, this will act like an authentic source and people get attracted to your account. Be sure that when you buy Instagram views, choose a reputed service provider like Social Zinger.

Best Time to Post Reels On Instagram For Better Engagement (2023 Updated)

What is the Correct Time to Post Instagram Reels? 

The last section has declared the importance of the time factor for gaining popularity through reels. However, the key information in their regard is the best time to post revolutions.

Therefore, this section shall explain the best timing to post reels to catch the maximum views of their target audience. Here are the details distributed as per the weekdays.

  • The best time to post reels on Monday is 3 am and 7 pm.
  • The times to post Instagram reels on Tuesday are 12 am,1 am, and 6 am.
  • Wednesday timings are 4 am, 6 pm, and 9 pm.
  • One can post reels on Thursday at 6 am and 4 pm.
  • The best times to post reels on Friday are 2 am, 11 am, and 1 pm.
  • 9 am, 4 pm, and 5 pm are the best times to post Instagram reels on Saturday. 
  • Post Instagram reels at 5 am, 8 am, and 1 pm on Sunday.

Although there are no restrictions to post reels on Instagram, and it is one’s own decision, following time rules enhances the chances of social media growth. 

What is the Correct Time to Post Instagram Reels? 

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Things to Keep in Mind When Deciding a Time to Post Instagram Reels 

The previous sections have stated the reasons and the best times to post Instagram reels. However, the big question is how to decide the best time. As an answer, one can choose the best time depending on some factors. These factors may also consider individual research and opinions. Remember, even after you buy Instagram views, it is crucial to keep the following factors in mind. 

1. Posting Reasons

There may be a difference in the posting reasons for different content creators. For example, posting entertaining reels can work anytime. On the other hand, posting reels dealing with informative and helpful content is best during the daytime. 

Also, the creator has their own sets of reasons. One may be a working professional and gets free at night only. Therefore, one should remember the reasons and justifications for posting reels on Instagram.

2. Posting Frequency

The frequency of posting reels on Instagram is also essential. Posting with low frequency poses a challenge of fewer views and engagement. On the other hand, posting with a high frequency enhances the chances of rupturing the protocol.

Every social media platform has its protocol for posting reels. Therefore, one should check out the basic rules and regulations before posting content (reels) on one’s social media account

3. Your Competitors

Keep in mind the activities of your rivals and competitors. However, knowing the fine line between driving inspiration and copying ideas from competitors is essential.

No idea comes entirely naturally. One needs inspiration, and competitors can be a good source. It would clarify their activities’ concepts and enrich them with new ideas. Therefore, one should be in touch with the activities of one’s competitors.

4. Time Zones

It is also essential to remember the differences in time zones. This factor is optional for one’s national audience. However, this factor becomes too important in the case of international audiences.

For example, if one’s audience resides in another country with a different time zone, they need to know the difference in time. Then only they would be able to keep up with the international audiences.

5. The Active Time of Your Audience

Lastly, one needs to know the best time for one’s target audience to view the reels. With the connection between the active time of the audience and the creator’s content posting time, engagement is possible.

A creator should research their audience’s time before posting reels. This thing shall work in the long term and bring a return on investment once they engage with their audience through their active time.


Instagram is one of the best social media platforms, and therefore, many people prefer to buy Instagram likes to increase their engagement. But what are other ways to drive engagement? Yes, it is time. Time plays a mandatory role in maintaining the addition of new content to one’s Instagram account. 

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